Monday, May 17, 2010

HP Big Color - Banner Ads

I didn't like how this ad was built. It was built using pure code and the resizing always takes even longer with code because you have to republish to see the results. You can't scrub the timeline. The effect isn't hard to produce using standard animation tricks. I figured out a way to resize code quickly without having to touch the code but as long as the banner ad is uniform in size. So I can't be using that same trick to make a 300x250 into a 160x600 I still have to play with the flash code at that point. Produced for Proximity Toronto.

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