Monday, February 21, 2011

Scotia iTrade Golf FR & CH - Banner Ads

Produced for CapitalC Toronto. French and chinese banner ad versions. I'm not sure if I talked about this before but chinese characters are really hard to optimize. Especially, if you're on a PC for some reason the file size just jacks up because each character is unique. I always select _sans or some system default to bring down the file size. It's always a chore but you learn lots about how different languages influence on file size.

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